Read analytics weekly, not hourly

Check once a week and look at the top 20% of your posts. You're not looking for which post won — you're looking for what the winners have in common. Format, hook, length, topic, time of day: whichever of those repeats is your signal.

Ignore single-post spikes. One video outperforming by 10× is usually a distribution accident, not a repeatable insight, and chasing it costs you the cadence that actually compounds.